Company Description

If you believe intimacy and connection deserve a seat at the table alongside fitness and mental health, you’re in the right place.

Arya is a premium relationship and intimacy wellness brand helping couples strengthen connection through guided experiences and expert-led tools.

Backed by leading angels and VCs, we’re normalizing intimacy as a core part of modern wellbeing.

Role Description

As the Social Media & Community Manager, you will be the primary voice and personality behind Arya across our entire digital ecosystem, including TikTok, Instagram, X (Twitter), Reddit, and our private Facebook Community. This role is built on three pillars: Content Intelligence, Real-Time Marketing, and Organic Production. You will not just broadcast content; you will navigate complex relationship and intimacy discussions, acting as a "translator" for modern love.

Key Responsibilities:

• Organic Content Engine: Lead the organic content of our social media channels (TikTok/Reels). This includes a mix of content formats - Reels, Stories, carousel, face-to-camera POVs, and reactive trends.
• Community Management: Own daily community interactions, responding to comments and DMs with a voice that is curious but not condescending.
• You will ensure Arya remains a trusted, emotionally intelligent authority.
• Real-Time Marketing & Engagement: Actively participate in existing digital conversations. You will proactively jump into relationship and intimacy threads on Reddit/X and pop culture moments, turning real-time topics into high-performing organic posts.
• Content Intelligence & Fast Testing: Serve as the eyes and ears of the brand. You will identify trending hooks, formats, and "pattern interrupts" and execute our POV.
• Work closely with the creative team and paid media team to create and execute campaigns.

Qualifications

• 3+ years managing social media for a high-growth consumer brand, with hands-on ownership of community engagement.
• Exceptional Copywriting: Ability to write in a modern, witty, human tone. You can handle sensitive topics with "empathetic, not enabling" judgment,
• Proven Creator Skills: You have personally created video content and understand what makes a hook work.
• Trend Literacy: You are fluent in pop culture.
• Hungry to win - Comfortable working in a high-output environment where you can pivot based on a trending topic within hours.
• Bonus: A professional background or deep interest in psychology, sexology, or relationship coaching.



How to Apply: Please send your CV along with links to relevant work (accounts or portfolio) and a short note on why you’re a fit for Arya. Optional but helpful: Share 2–3 specific "pattern interrupt" post ideas or hooks you would create for Arya based on a current trend.